How to choose the best subscription management tool

One of the biggest reasons why subscription models are attractive to publishers is the promise of guaranteed revenue. With subscriptions, your business is protected from market uncertainties. Once your publication gains a substantial number of subscribers, you can predict revenue for months in advance. 

If you’re a content creator the need for a subscription management tool comes when you’re dedicated to monetizing your content. On the web, content started off being free. This way the users kept their hands on every page or website that gave them the desired content with no demands. The publishers made money, largely from the advertisements. 

However, in recent years, users have become more aware and demanding of the content they consume. This has led to a growth in subscriptions. A subscriber gives in the money to the content provider in exchange for the quality, accuracy, and most commonly, an ad-free experience.

Publishers have seen an increase in their subscribers and this is relevant across all channels of content and marketing changes. From OTT (over-the-top) platforms to news apps, the need for having a manageable subscription tool is essential. 

Subscription management software would essentially keep track of the payment information. It automatically takes care of recurring reader revenue. This means that the publisher/content creator needn’t find or track this information through an external team/company. 

Subscription management software comes in all kinds. 

• Fixed recurring mode 
• Seat based model 
• Usage-based model 
• One-time charge model

According to the nature of the content, publishers may choose content that is best suited for them. 

Benefits to having a subscription management tool  

• A subscription management software would help save a lot of time and effort that would be otherwise wasted on keeping track of the bills. 
• A subscription management tool creates a system that is flexible and easy to filter benefiting both the organization and the customers. 
• Regular updates regarding subscription accounts, invoices, payments, and revenues are an added insight. 
• It helps streamline the sales process by automating transactions. The payment receipts and data of any failed transactions can be easily managed. 
• You also get access to a lot of reader data allowing you a better approach while marketing your business. 

Find one that suits you : 

• A software that has the latest features is an obvious one. While choosing, ensure to look into the updated list of features offered. 
• A good subscription service would adhere to the goals and intentions of your company, don’t settle for anything less. 
• It needs to function with the future insight. Having a traditional monetization tool is not going to help you in the long run. This also ensures that you’re ready for the problems of the time. 
• Authentication and security features will only add to the quality of the experience. 
• It would always aid to have a tool that is flexible to your needs.  important when you attempt to migrate your plans or strategies. 
• best to choose a solution that’s been tried and tested by others. 

Quintype presents the best subscription management tool Accesstupe

Quintype enables digital publishers to liberate their content from the shackles of legacy content management systems and have access to the technology that was previously available only to the largest media organizations. With Quintype, publishers can focus on their core competency of producing quality content – & leave all the technology-heavy lifting to Quintype’s suite of products. Quintype’s state of the art SaaS products are Bold, Ahead, Accesstype and Metype. 

These products help publishers with around 3 axes – content management, audience engagement, and content monetization.

Quintype ensures that you continue to be at the leading edge of digital publishing technology – whether it a progressive web app for your digital property, Facebook’s Instant Articles, Google’s AMP, Semantic analytics, leveraging big data analytics & machine learning, etc to understand and predict your reader’s preferences.

Accesstype: 
Publishers have long been chasing the pennies-per-click revenue models that put them at the mercy of ad networks with unpredictable revenue and chasing clickbait content. Accesstype empowers publishers with the ability to move to data walls and paywalls that increase audience loyalty and generate predictable reader revenue. Some of the core features of accesstype include

• Flexible monetization models including pay-per-article, category-based subscription plans, recurring donations, and more.
• Hard paywalls and metered access options
• Simple to integrate with popular CMS platforms including WordPress, Drupal, and our own Bold CMS with the ability to set access-controls within the content workflow
• API-first model and Single SignOn features allow integrations with your own tech stack
• Transparent pricing and flat fee structure. 
• Support for Multi-language and Multi-currency

Conclusion:

Publications worldwide agree that subscription-based models are crucial to the future of independent journalism. While a handful of sites have cracked the subscription model, others are still working towards perfecting their revenue models.

To create and manage subscriptions with ease, we have built AccessType, a paywall and subscription management platform for digital publishers.